Marketing Planning for Small Business

Most small business owners don’t create an overall plan for their business, let alone a marketing plan. Why marketing planning for small business? Without it, you miss the deep thinking about what really drives good, profitable business and you can expect to continue... Read »

Making a Sales Plan for Your Small Business

In our experience, small business leaders tend to take a passive approach to sales, meaning, they take whatever business comes their way instead of being deliberate about it. Making a sales plan for your small business quickly alleviates: Under-performing sales growth... Read »

7 Steps to Total Sales & Marketing Optimization

Not sure your company’s sales & marketing is… Structured for optimum sales? Comprehensive or robust enough? Reaching all of your potential audience? Maybe you have weak sales and you’ve tried various things over the years to “get it right.” We’re covering 7 steps... Read »

SEO for Small Business

Is there affordable SEO for small business owners? If you’re a small business owner that needs to drive traffic to your website, how do you compete with large companies who have money to hire online marketers to drive their online presence and SEO? There are several... Read »

Online Marketing for Small Business – the Basics

How can small business owners stay on top of online marketing? After all, it takes a specialized knowledge and it’s constantly changing! And how do you make time for it? You’ve probably had some of these questions about online marketing for small business…. I wonder... Read »

Three Characteristics of “Challenger” Salespeople

Wouldn’t it be great if you could bottle what the best sales reps do and feed it to your salesperson? I’ve seen more than a few changes in the sales world in 30 years of sales. But it’s tougher than ever now because the customers we’re seeing today are at once... Read »